Cathy Callahan
Cathy, a social marketing coach, came to us overwhelmed and looking for simplification. She was juggling half a dozen tools, and her systems were not only a tech nightmare but were also costing her hundreds of dollars every month. Worse yet, she was spending extra time trying to figure this out not just for herself, but for her clients who were in the same boat. Cathy knew things had to change, but was struggling to find a solution.
Cathy’s situation mirrored what so many coaches experience, endless “busy work” that takes time away from making an impact. We customized a software system for Cathy, adding features she needed to support her client acquisition and to also support her students with the “virtual party” system she teaches. This became the all-in-one solution she needed to reclaim the time she had been losing to technical headaches.
With the new system, Cathy is able to provide greater value to her clients, offering them automation tools they desperately needed. They now had everything in one place, and raved about their results and the time they saved.
Even when Cathy took the summer off to spend time with her kids, the software continued to generate income for her, and she continued to impact her clients through the trainings she had added to the software.
Recently, we added an affiliate program for Cathy, which will enable her to gain new software users through referrals. Not only will these new users increase revenue, but as these new users engage with her brand through the software, they will be effortlessly nurtured towards upgrading to her higher-tier coaching programs.
With the unique features we added to the software for Cathy she now has a software offer that is not available any where else, and incorporating this into her business has created a brand that differentiates from other coaches and provides an added reason for prospects to choose her.
Cathy’s transformation is a perfect example of how freeing up your time, keeping clients longer, and growing your business are not only possible - they’re easier than you think when the right solution is in place.
It’s a win-win for everyone involved!